Managed Development Team
Access a complete product team including project leadership, CTO guidance, UX/UI design, full-stack development, front-end, back-end, and QA testing to move your software from idea to market-ready launch.
Build smarter web, mobile, and AI-powered products with a seasoned software team that understands how Michigan startups and SMBs move from concept to launch. Founders Workshop combines strategy, UX design, agile development, AWS hosting, and long-term support to help manufacturing, healthcare, fintech, and service businesses reduce risk, accelerate delivery, and create scalable digital products.
End-to-end product strategy, design, development, deployment, and ongoing support for scalable software products.
Access a complete product team including project leadership, CTO guidance, UX/UI design, full-stack development, front-end, back-end, and QA testing to move your software from idea to market-ready launch.
Clarify your vision, target users, business goals, integrations, revenue model, and technology stack before development begins, reducing risk and creating a practical roadmap for your software project.
Define requirements and create human-centered user experiences, detailed product specifications, wireframes, and clickable prototypes that align functionality, usability, and business priorities before coding starts.
Transform approved designs into robust, scalable web or mobile software through an agile development process focused on clean code, functional features, reliable architecture, and continuous progress visibility.
Launch your product with scalable cloud hosting, AWS support, 24/7 server monitoring, database backups, disaster recovery planning, and infrastructure designed to keep operations running smoothly.
Keep your application performing after launch with monitoring, performance optimization, usability audits, feature enhancements, code reviews, app store maintenance, monthly reporting, and product consulting.
We begin by understanding your product vision, users, short- and long-term goals, integrations, revenue model, and risks. For Michigan businesses balancing established industries with digital transformation, this creates a grounded plan before budget or code decisions.
Founders Workshop has delivered software for startups, SMBs, and scaling companies across diverse industries.
"Eric Owen saw an immediate opportunity in the senior living space. Our founder-approved 5D process delivered ALBedFill's MVP in just three months."
"We created fashionable, versatile and purposeful "I believe in you" bracelets that are designed to be given away to others to let them know you believe in them."
A software innovation partner built for founders, entrepreneurs, and growing SMBs.
Our field-tested 5D Process reduces risk from discovery through launch and support.
Leadership brings 30+ years guiding founders through product, market, and growth decisions.
Nearshore teams help Michigan companies access senior talent at roughly one-third U.S. costs.
24/7 monitoring, AWS hosting, and maintenance help Michigan products stay reliable after launch.
Experienced founders guiding strategy, delivery, and product success.
CEO / Founder
Vincent Serpico is the CEO and Founder of Founders Workshop, the Arizona-based software innovation firm he established in 2008. With over 30 years of experience as a business leader, founder, and entrepreneur, Vincent has guided the company through major technological shifts — from the rise of the web and mobile to today's AI-driven landscape. Under his leadership, Founders Workshop has delivered more than 200 custom B2B and B2C software solutions for startups and SMBs across Arizona, Latin America, and the Western Hemisphere. Vincent is passionate about helping entrepreneurs transform ideas into market-ready products without sacrificing equity, bringing both strategic vision and deep entrepreneurial expertise to every client engagement.
CPO / Cofounder
Wayne Neale serves as Chief Product Officer and Cofounder of Founders Workshop, bringing a seasoned entrepreneurial perspective to the company's product strategy and development process. With more than 30 years of experience as a business leader, investor, and product visionary, Wayne plays a central role in shaping the firm's field-tested 5D Process — a proven framework that reliably translates business ideas into market-ready MVPs. He works closely with founders and SMBs across Arizona and Latin America to ensure that every software solution aligns with real market needs. Wayne's deep understanding of both the startup journey and enterprise product development makes him a trusted guide for clients at every stage of growth.
COO / Cofounder
Michael Vanderslice is the Chief Operating Officer and Cofounder of Founders Workshop, responsible for overseeing the day-to-day operations that power the company's delivery of high-quality software solutions. With over 30 years of experience as a business owner, executive, and entrepreneur, Michael ensures that Founders Workshop's team of 25 senior developers, designers, testers, and project managers operates with precision, accountability, and a commitment to excellence. He oversees the company's nearshore staff augmentation model across Latin America and the Western Hemisphere, enabling clients to access top-tier technical talent at a fraction of U.S. costs. Michael's operational expertise and entrepreneurial background make him a cornerstone of the firm's consistent, client-focused delivery.
Founders Workshop provides full-cycle software product development, including discovery, product strategy, UX/UI design, full-stack development, QA testing, deployment, AWS hosting, AI integration, and support. Michigan startups and SMBs can use the entire managed team or specific phases, depending on whether they need a new MVP, a scalable platform, an AI-enabled workflow, or ongoing application maintenance.
Talk with our team about your product goals and next steps.
Four software solutions received innovation recognition.
Longstanding software product development experience.
Custom B2B and B2C software delivered.
Share your idea, product challenge, or existing application needs. Founders Workshop will help clarify the right next step, from discovery and UX design to development, deployment, AI integration, or long-term support.
To help us assist you faster, please include the reason for your message so the relevant team can reach out as soon as possible.
To help us assist you faster, please include the reason for your message so the relevant team can reach out as soon as possible.