Discovery Planning
Clarify business goals, target users, integrations, revenue models, and technology options before modernization begins, creating a practical roadmap that reduces uncertainty and aligns stakeholders.
Transform legacy systems into scalable, secure, and market-ready software with Founders Workshop. Our modernization consultants combine product strategy, UX, AI integration, cloud deployment, and ongoing support to reduce technical risk and accelerate growth. Since 2008, we have helped founders, startups, and SMBs turn outdated platforms and new opportunities into high-performing digital products.

Strategic consulting, design, development, deployment, and support for modern web, mobile, cloud, and AI-enabled applications.
Clarify business goals, target users, integrations, revenue models, and technology options before modernization begins, creating a practical roadmap that reduces uncertainty and aligns stakeholders.
Translate requirements into product specifications, human-centered UX designs, clickable prototypes, technical architecture, and a development plan that supports modernization goals.
Rebuild, refactor, or extend applications through an agile development process focused on robust functionality, scalable architecture, clean code, and reliable performance.
Launch modernized products with scalable hosting, release support, disaster recovery planning, and cloud infrastructure designed for smoother operations after go-live.
Keep web and mobile applications healthy with monitoring, maintenance, performance optimization, user analytics, code reviews, feature enhancements, and monthly reporting.
Optimize Amazon Web Services environments with initial setup, 24/7 server monitoring, database backups, product support, optional hosting, and disaster recovery services.

We begin by understanding your product vision, users, business model, current codebase, integrations, and modernization priorities. This creates a practical plan, budget, and schedule before major technical decisions are made.
Founders Workshop has delivered 200+ software solutions for startups, SMBs, and growing digital businesses.
Work with an experienced software innovation partner built for strategy, delivery, and long-term growth.
The field-tested 5D Process turns modernization goals into market-ready software with less risk.
Since 2008, the team has delivered 200+ custom B2B and B2C software solutions.
Nearshore Latin American talent supports modernization at roughly one-third of typical U.S. team costs.
AI-first development and integration help modern platforms improve automation, insights, and competitive advantage.
Experienced founders guiding software strategy and delivery.

CEO / Founder
Vincent Serpico is the CEO and Founder of Founders Workshop, the Arizona-based software innovation firm he established in 2008. With over 30 years of experience as a business leader, founder, and entrepreneur, Vincent has guided the company through major technological shifts — from the rise of the web and mobile to today's AI-driven landscape. Under his leadership, Founders Workshop has delivered more than 200 custom B2B and B2C software solutions for startups and SMBs across Arizona, Latin America, and the Western Hemisphere. Vincent is passionate about helping entrepreneurs transform ideas into market-ready products without sacrificing equity, bringing both strategic vision and deep entrepreneurial expertise to every client engagement.

CPO / Cofounder
Wayne Neale serves as Chief Product Officer and Cofounder of Founders Workshop, bringing a seasoned entrepreneurial perspective to the company's product strategy and development process. With more than 30 years of experience as a business leader, investor, and product visionary, Wayne plays a central role in shaping the firm's field-tested 5D Process — a proven framework that reliably translates business ideas into market-ready MVPs. He works closely with founders and SMBs across Arizona and Latin America to ensure that every software solution aligns with real market needs. Wayne's deep understanding of both the startup journey and enterprise product development makes him a trusted guide for clients at every stage of growth.

COO / Cofounder
Michael Vanderslice is the Chief Operating Officer and Cofounder of Founders Workshop, responsible for overseeing the day-to-day operations that power the company's delivery of high-quality software solutions. With over 30 years of experience as a business owner, executive, and entrepreneur, Michael ensures that Founders Workshop's team of 25 senior developers, designers, testers, and project managers operates with precision, accountability, and a commitment to excellence. He oversees the company's nearshore staff augmentation model across Latin America and the Western Hemisphere, enabling clients to access top-tier technical talent at a fraction of U.S. costs. Michael's operational expertise and entrepreneurial background make him a cornerstone of the firm's consistent, client-focused delivery.
The 5 R’s of modernization typically refer to rehost, refactor, rearchitect, rebuild, and replace. Rehosting moves software to new infrastructure with limited code changes. Refactoring improves code quality. Rearchitecting changes the system structure. Rebuilding recreates functionality on modern technology. Replacing adopts a new platform or product when maintaining the old system no longer makes business sense.
Talk with our experts about your product, codebase, and roadmap.
Four software solutions recognized in major competition.
Longstanding software product development experience.
Custom B2B and B2C software delivered.
Share your current challenges, product goals, and timeline. Founders Workshop will help identify the right modernization path, from discovery and UX definition to development, deployment, and support.
To help us assist you faster, please include the reason for your message so the relevant team can reach out as soon as possible.
To help us assist you faster, please include the reason for your message so the relevant team can reach out as soon as possible.